- Who we are
Katso Media (we, us, our) is a digital marketing and communications agency based in Johannesburg, South Africa. We specialise in social media management, influencer marketing, AI powered campaigns, paid media, video production and live streaming, digital PR and creative content.
Contact: info@katsomedia.co.za
Telephone: +27 11 050 7074
WhatsApp Business: +27 63 808 3513
Website: www.katsomedia.co.za - Scope of this policy
This policy explains how we collect, use, disclose and protect personal information when you interact with us, including through our website, social channels, LinkedIn Lead Gen forms and any other touchpoints. - The laws that apply
We process personal information in line with South Africa’s Protection of Personal Information Act, 2013 (POPIA). Where applicable, for individuals in the European Economic Area or the United Kingdom, we also consider the EU or UK GDPR. - The information we collect
We may collect and process the following categories of personal information:
• Identification and contact details such as name, email address, phone number, company, job title, location.
• Business information such as industry, company size, campaign interests and budgets.
• Lead details and form responses from LinkedIn and other platforms, including explicit consent selections.
• Marketing and communications data such as preferences and engagement history.
• Technical and usage data such as IP address, device type, browser type, pages visited, referral source and cookie identifiers.
• Content you provide such as enquiries, briefs, feedback and attachments.
• Creator information for influencer engagements such as social handles, audience insights and rates.
• Payment and invoicing data for clients and suppliers, processed via secure third party providers. - How we collect your information
• Directly from you when you enquire, complete a lead form, email or call us, sign a contract, attend our events or training, or subscribe to updates.
• Automatically through our website and platforms using cookies and similar technologies.
• From third parties such as LinkedIn Lead Gen forms, media platforms, influencer platforms, analytics providers and publicly available sources consistent with law. - How we use your information
We use personal information to:
• Respond to enquiries, provide proposals and deliver our services.
• Plan, execute and measure digital marketing, paid media, influencer and PR campaigns.
• Create, edit and distribute content and manage live streaming and video production.
• Provide training, support, crisis preparation and crisis response.
• Send service messages, administrative notices and marketing communications where permitted.
• Improve our website, services and user experience through analytics and testing.
• Comply with legal obligations and exercise or defend legal claims.
• Conduct audience and market research, including benchmarking and campaign effectiveness.
• Operate AI assisted tools to support research, content drafts, personalisation, targeting and analytics, with human oversight before external use. - Legal bases for processing
We rely on one or more of the following legal bases, as applicable:
• Your consent, for example when you tick a disclosure checkbox on a LinkedIn Lead Gen form or subscribe to marketing.
• Performance of a contract or steps prior to entering a contract, for example when we prepare a proposal or deliver a scope of work.
• Legitimate interests, for example responding to enquiries, improving services, preventing fraud and securing our systems, provided your rights do not override those interests.
• Compliance with a legal obligation. - AI assisted processing
We use reputable AI tools to support research, insights, personalisation and creative ideation. We apply data minimisation, access controls and human review. We do not sell personal information to any AI provider. We do not use AI for solely automated decisions that produce legal or similarly significant effects without human involvement. - Marketing choices
You can opt in or opt out of marketing at any time by using the unsubscribe link in our emails or by contacting us. If you opt out, we may still send service or transactional messages where necessary. - Sharing your information
We may share personal information with:
• Service providers and processors who support our operations, such as hosting, analytics, email, CRM, ad platforms, payment providers and production partners.
• Media partners and influencer platforms to deliver booked campaigns.
• Professional advisers, insurers and auditors.
• Authorities and regulators where required by law.
We require recipients to protect personal information and use it only for the purposes described. - International transfers
Your information may be processed in countries outside South Africa. Where we transfer information internationally, we take appropriate steps to ensure an adequate level of protection, such as contractual safeguards and reputable providers with robust security. - How long we keep information
We keep personal information only for as long as necessary for the purposes set out in this policy, including to satisfy legal, accounting or reporting requirements. Retention periods vary by data type and context. We securely delete or anonymise data when it is no longer needed. - Your rights
Subject to applicable law, you may have the right to:
• Access the personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion in certain circumstances.
• Object to or restrict processing in certain circumstances.
• Withdraw consent where processing is based on consent.
• Port your data in a structured, commonly used and machine readable format where technically feasible and applicable.
To exercise your rights, contact info@katsomedia.co.za. We may require proof of identity and will respond within the timelines allowed by law. - Security
We implement technical and organisational measures appropriate to the risk, including access controls, encryption in transit where feasible, secure development and vendor due diligence. No method of transmission or storage is completely secure. We continually review and improve our safeguards. - Cookies and similar technologies
We use cookies and similar technologies to operate our website, remember preferences, analyse traffic and measure campaigns. You can manage cookies through your browser settings. For more detail, refer to our Cookies Notice if published or contact us. - Children
Our services are intended for business audiences. We do not knowingly collect personal information from children. - Third party links
Our website and communications may contain links to third party sites and platforms. Those sites have their own privacy statements. We are not responsible for their practices. - LinkedIn Lead Gen forms and consent wording
When you submit a LinkedIn Lead Gen form, LinkedIn shares your form data with us. We use it according to this policy and the specific purposes you select on the form. Typical options include:
• Contact me about the services I enquired about.
• Send me marketing updates and special offers.
• Contact me for research and feedback to improve services.
You can withdraw consent at any time using the contact details above. - Changes to this policy
We may update this policy from time to time. The latest version will always be available on our website and will include the effective date at the top. - How to contact us and complaints
Questions or concerns about privacy can be sent to info@katsomedia.co.za. If you are not satisfied with our response under POPIA, you may contact the Information Regulator in South Africa. Details are available at justice.gov.za/inforeg. If you are in the EU or UK, you may also contact your local supervisory authority.
Optional Cookies Notice (short version for the same page)
What are cookies
Cookies are small files placed on your device that help a site function, remember your preferences and understand how you use it.
How we use cookies
• Essential cookies for core functionality and security.
• Analytics cookies to understand performance and improve the site.
• Advertising cookies used by platforms to measure and optimise campaigns.
Your choices
You can accept or refuse non-essential cookies. You can also control cookies via your browser settings.